Prepare Store Assets
30 minutesCreate screenshots, icons, and store descriptions while estimating final build and texture memory size.
Field context
This workflow is part of 4 niche fields
Complete guide for mobile game release — step-by-step workflow, tools, checklist, and expert tips to get started.
Create screenshots, icons, and store descriptions while estimating final build and texture memory size.
Compress textures to meet store size limits and verify memory budget on low-end target devices.
Build release candidate, configure monetization ARPU targets, and submit to app stores with privacy policy.
Set retention rate targets, define D1/D7/D30 benchmarks, and prepare analytics dashboard.
Estimate final APK/IPA size against store download limits during optimization.
Verify texture memory fits mobile VRAM budget when preparing store assets.
Project revenue per user to validate monetization before store submission.
Set D1/D7/D30 retention targets for post-launch analytics tracking.
Key benchmarks for mobile game release.
| Store | Max Size | Review Time |
|---|---|---|
| iOS | 4 GB | 1-3 days |
| Google Play | 150 MB start | Hours-days |
| Both | Privacy policy | Required |
Simulators hide performance issues — always profile on a 3-year-old mid-range phone before submission.
Budget 1-3 days for iOS review and hours to days for Google Play — plan launch date accordingly.
Use Google Play Asset Delivery for large games — keeps initial download under the 150 MB warning threshold.